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& Projects

Photography is my method for tracking and recording vital signs of life’s potential that make me want to hold the fleeting still in a design and collapse the distance between subject and object to make the human spirit and the natural world perceptible—visible. What is left is a photograph; a narrative with a surplus of meaning, and the recognition that nothing stays the same for very long. This is a practical revelation that asks each of us to see what is here in this moment, not as a religious experience, but as a human experience. 

Excerpt from Artist Statement // Solo photography exhibition, New York City // The Stewards of Regard. // 2012

the americas (coming soon)

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& Design

A strategy consulting company founded in 2010, specializing in program design, marketing communications, and impact assessment. Clients are primarily social enterprises, impact investors, foundations, academic institutions, and international development organizations (projects, teams, and networks) working to design, support and/or scale early stage, income-generating opportunities for the rural poor. REEF begins each project engaging with and learning from our client's key constituents in order to best assess and further define an organization's mission, vision, and values; the company uses its findings to drive the development and evaluation of core strategy, key messages, and impact metrics to improve performance, attract capital, inform investment decisions, engage stakeholders, and influence policy. 


If you would like more information regarding our consulting services, please contact us.



Published Work

THE POETRY OF PURPOSE: A Portrait of Women Leaders of India

By virtue of the stories we choose to tell, a new narrative can emerge from unspeakable suffering. This book carries a message about the essential nature of women's leadership in India, and its nexusthe spirit of active participation in social change.

Through photographic portraits, moments of insight and personal reflections from fifteen women leaders across India, The Poetry of Purpose reveals a path from self-discovery and awareness of choice, to the desire to strive in the service of others.

Published in March 2015.  Press Coverage | Project Website | Available on Amazon | Book Trailer

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Mick Minard

b. 1973 // Lives on Wawonaissa Farm, USA

b. 1973 // Lives on Wawonaissa Farm, USA

There is a pleasure in the pathless woods,
There is a rapture on the lonely shore,
There is society, where none intrudes,
By the deep Sea, and music in its roar:
I love not Man the less, but Nature more,
From these our interviews, in which I steal
From all I may be, or have been before,
To mingle with the Universe, and feel
What I can ne’er express, yet cannot all conceal.
— George Gordon Byron, Childe Harold's Pilgrimage


A writer, photographer, and independent strategy consultant specializing in program design, marketing communications, and impact assessment. She uses visual and written narrative to inspire new forms of leadership, organizational transformation, and community engagement. 

Over the past twenty years, her professional and artistic work has largely been focused on discovering and supporting promising ideas for restoring connection between human society and the natural world. Her photographs have been exhibited in New York City and sold commercially.

Mick has worked in the United States, Europe, East Africa, and South Asia, with both non-profit and for-profit social ventures, and has facilitated the growth of early-stage capacity-building and income-generating initiatives serving the underprivileged and the rural poor. 

Late in 2009, she founded REEF Reports (Realizing the Ecosystem Effects of Finance™), a strategy consulting company aimed at driving new resources and new thinking to organizations that are positively transforming social behavior and human society. The company specializes in designing scalable strategies to deliver, evaluate, and report positive social and environmental impact to investors, foundations, social enterprises, and nonprofits operating in developing countries—especially those empowering women farmers and their daughters through education, self-employment, and collective action.

Mick’s public speaking engagements in the U.S. and internationally have expanded awareness of the need for a sharper focus on the world’s women farmers. In 2012 and 2013, she was invited to present her research on the subject at the United Nations 56th and 57th Commissions on the Status of Women (CSW). 56th Commission Presentation | 57th Commission Presentation & Short Film

In 2014, while advocating for the empowerment of women and girls through life-long education, she was appointed to serve as a Representative to the United Nations on behalf of Graduate Women International, a Geneva-based nonprofit organization that holds special consultative status with the Economic and Social Council (ECOSOC), the United Nations Educational, Scientific and Cultural Organization (UNESCO), the Committee on the Elimination of Discrimination against Women (CEDAW), and the Committee on the Status of Women (CSW).

Since her first book was published on women leaders of India in March 2015, Mick has worked with REI, the nation's largest consumer co-op in the country, headquartered near Seattle. Primarily, she manages the company's Community Investment Program in the Tri-State Region. REI re-invests millions annually by awarding grants to local and national nonprofit organizations committed to increasing access to—and stewarding—inspiring outdoor spaces.